What type of marketing is primarily associated with traditional methods?

Push marketing is primarily associated with traditional methods because it involves actively promoting products or services through direct outreach to potential customers. This approach includes tactics such as television commercials, radio broadcasts, print advertisements, and direct mail, which are classic examples of pushing a message out to an audience without the audience necessarily seeking it out themselves.

In contrast, online advertising, referral marketing, and content marketing often utilize digital platforms and strategies that encourage consumer engagement and interaction, which are more contemporary approaches. While push marketing can occur in various forms, its roots lie in traditional marketing techniques that focus on getting the message in front of consumers directly, rather than waiting for them to find it.